Automotive AI. An AI BDC that never misses a lead or a service call.
An autonomous agent for dealerships, dealer groups and service centres. It answers sales and service calls on the first ring, responds to internet leads the moment they arrive, books test drives and service appointments, and keeps following up until the customer is ready — handing warm, qualified buyers to your sales team.
An AI BDC is an AI agent that does a dealership business-development centre's work: answering sales and service calls, responding to internet leads as they arrive, qualifying buyers on vehicle, budget, trade-in and timing, booking test drives and service appointments, and following up until the customer is ready. Tribe's Automotive AI does this 24/7 and hands warm buyers to your sales team.
Updated
Automotive AI at a glance
Automotive AI at a glance
Status
Available — built and ready to deploy for you
Best for
Dealerships whose BDC can't keep up with internet leads and service-lane calls
Channels
Phone, SMS, email and web chat
Hours
24/7, 365 days
Languages
English and Spanish
Works with
Your DMS and CRM, scheduling tools, lead sources, telephony and texting.
A person takes over when
Pricing, trade-in values, finance, negotiation and any upset customer
Security
Role-based access, encryption and full audit trails
Platform
Runs on TIOS; built by CodingKey
What it handles
The work, done.
Sales and service lines answered 24/7
Internet and marketplace leads answered at once and qualified on vehicle, budget, trade-in and timing
Test drives and appraisals booked
Service appointments scheduled, confirmed and rescheduled
Service reminders, recall notices and follow-up campaigns
'Is my car ready?' and parts-status questions answered
Long-cycle nurture until the buyer is ready
Use cases
Real situations it handles.
An internet lead at 9 p.m.
A shopper asks about a specific vehicle. The agent confirms it's in stock from your inventory data, answers questions and books a test drive for the morning.
The service lane
Service appointments are booked, confirmed and rescheduled by phone or text, following your service menu and bay capacity.
'Is my car ready?'
Customers checking on a repair get a status update and a clear message to their advisor if they need more.
Recall outreach
Owners with open recalls get notified and offered an appointment — work that fills bays and matters for safety.
Aged leads
Leads that went quiet get relevant follow-up — new arrivals, a price change on a saved vehicle — until they re-engage or opt out.
Trade-in appraisals
Customers thinking about a trade are booked for an appraisal. Values are always left to your team.
How it works — an example
An after-hours internet lead, handled.
1
Lead arrives
A marketplace lead comes in for a used SUV at 9 p.m.
2
Instant reply
The agent replies by text and email, confirming availability from your inventory feed.
3
Qualified
It asks about timing, trade-in and how the buyer plans to pay — no prices or payments quoted.
4
Test drive booked
It books a test drive on the right salesperson's calendar and sends a reminder.
5
Handed over
Your salesperson gets the full conversation in the CRM; no-shows get a polite follow-up.
Example for illustration — not a real customer conversation.
Fit & control
Plugs into your stack. Keeps humans in control.
Integrates with
Your DMS and CRM, scheduling tools, lead sources, telephony and texting.
What stays human
Pricing, negotiation, trade-in values, finance and anything involving an upset customer stay with your people.
Industry context
Why it matters now.
U.S. franchised light-vehicle dealerships wrote more than 276 million repair orders in 2025, with service and parts sales above $164 billion.
Third-party figures, linked to their sources. They describe the industry, not Tribe's results.
Getting started
What it takes, and what you can measure.
What you get: Every lead worked, more appointments that show, fuller service bays, and a BDC that scales without adding headcount.
What we need from you
Your inventory feed and lead sources
DMS and CRM access — or how you want appointments sent
Sales and service calendars, and routing rules
Service menu, hours and open-recall lists
What the agent must never quote: prices, payments or trade values
What you can measure
Leads received and time to first response
Appointments set and shown
Service appointments booked and confirmed
Missed calls recovered
Aged leads re-engaged
Handoffs to a person, and why
Reported through TIOS. Tribe measures results on your own data rather than promising numbers up front.
Responsible autonomy
The agent executes. Your people decide.
The agent handles the repeatable, high-volume work; your people own the decisions that matter. Human-in-the-loop escalation, full audit trails and security by default — built by CodingKey and proven in Tribe's own live operations before it reaches you. See our security & compliance.
Delivery choice
Human. AI. Or both — your call.
Run it as an AI agent, keep it fully human, or blend the two — you choose the mix, and change it as your confidence grows.
Available as
People and AI together — your call. Agents handle the volume, your specialists own the moments that matter. Start where you like, and shift the mix as your confidence grows.
Proven in the Tribe ecosystem
Not a demo — a running business.
This agent is informed by real operations inside Tribe's own companies:
Dealerships use AI agents to answer every sales call and internet lead immediately, qualify shoppers, book test drives and follow up on aged leads — the business-development work that decides whether a lead becomes a showroom visit. Tribe's Automotive AI does this 24/7 and hands warm buyers to salespeople, who handle pricing and closing.
Is Automotive AI an AI BDC?
Yes. It does the business-development work — answering, responding to leads, booking appointments and following up — and your team closes the deal.
Does it quote prices or trade-in values?
No. Automotive AI qualifies and books; pricing, payments, trade values and negotiation stay with your sales team.
Can it handle the service lane too?
Yes. It books and confirms service appointments, answers 'is my car ready?' calls and sends service and recall reminders. NADA reports U.S. franchised dealerships wrote more than 276 million repair orders in 2025, so the service phones matter as much as sales.
Will AI replace car salespeople?
No. Most buyers still want the dealership experience — Cox Automotive found 53% completed every step in person. Automotive AI makes sure more of those buyers get there, by answering and booking at any hour; your salespeople do the selling.
Does it work with our DMS and CRM?
Yes. Automotive AI connects to your DMS and CRM so leads, conversations and appointments are recorded where your team already works, or sends them by email where no connection exists.
What is SWAI?
SWAI is CodingKey's AI sales-coaching product for dealerships: it gives salespeople real-time guidance during customer interactions. Automotive AI works the leads and books the appointments; SWAI helps the people who close them.
How much does Automotive AI cost?
Tribe does not publish a price list for Automotive AI. Each deployment is quoted after a short scoping call, based on your volume, the channels you want covered and the systems it has to connect to — and the quote is all-inclusive. The pricing models are explained on the How pricing works page.
How long does it take to deploy Automotive AI?
It depends on how many systems Automotive AI has to connect to and how much of your process it takes on. Tribe sets the timeline honestly in the scoping conversation, before anything starts, and the agent goes live only after it has been tested on your real scenarios and your escalation rules.
Put this agent to work.
Tell us the workflow. We'll deploy an agent that runs it — with your people in control.