Retail & E-commerce AI. Every order answered. Every return handled. Every peak covered.
An autonomous agent for online and omnichannel retailers. It answers order-status, returns and product questions across chat, email, social and phone, processes routine returns and exchanges within your policy, follows up on abandoned carts and helps shoppers find the right product — and scales for peak season without the hiring scramble.
An e-commerce AI agent is software that handles an online store's customer contacts on its own — answering 'where is my order?', processing returns and exchanges within policy, answering product and sizing questions and following up on abandoned carts — across chat, email, social and phone. Tribe's Retail & E-commerce AI scales for peak season and hands anything outside policy to a trained agent.
Updated
Retail & E-commerce AI at a glance
Retail & E-commerce AI at a glance
Status
Available — built and ready to deploy for you
Best for
Stores whose support queue is dominated by order-status and returns contacts
Channels
Chat, email, social messaging, SMS and phone
Hours
24/7, 365 days
Languages
Multilingual, including English and Spanish
Works with
Your e-commerce platform, order-management system, helpdesk, payments and shipping carriers.
A person takes over when
Refunds outside policy, suspected fraud, VIP customers and complaints with legal or safety implications
Security
PCI DSS where payment data is involved.
Platform
Runs on TIOS; built by CodingKey
What it handles
The work, done.
'Where is my order?' and delivery questions answered instantly
Returns, exchanges and refunds processed within your policy
Product questions, sizing help and recommendations
Abandoned-cart and back-in-stock follow-up
Subscription and account changes
Complaints, reviews and social messages triaged and routed
Peak-season volume absorbed around the clock
Use cases
Real situations it handles.
'Where is my order?'
Order-status questions — usually the biggest single reason customers get in touch — are answered instantly from your order and carrier data.
A return within policy
The agent checks the order date and item against your policy, issues the return label and tells the customer when to expect the refund.
Swap for a different size
Exchanges are created for in-stock sizes and colours, so a return becomes a kept sale.
Abandoned carts
Shoppers who left items behind get a timely, helpful nudge — with answers to the question that stopped them, not just a discount.
Back in stock
Customers waiting on an item are told the moment it's available, with a direct way to buy.
Peak season
When volume spikes for holidays and sales events, the agent absorbs it around the clock, and trained agents take the complex cases.
How it works — an example
A size exchange, handled.
1
Asked
A customer messages: the jacket they ordered is too small.
2
Checked
The agent finds the order and confirms it is inside your return window.
3
Offered
It offers an exchange for the next size up, which is in stock.
4
Processed
It creates the exchange and emails the return label.
5
Confirmed
The customer gets tracking updates for the new item; a person is one message away if needed.
Example for illustration — not a real customer conversation.
Fit & control
Plugs into your stack. Keeps humans in control.
Integrates with
Your e-commerce platform, order-management system, helpdesk, payments and shipping carriers.
What stays human
Refunds outside policy, suspected fraud, VIP customers, complaints with legal or safety implications, and anything that needs discretion.
Third-party figures, linked to their sources. They describe the industry, not Tribe's results.
Getting started
What it takes, and what you can measure.
What you get: Instant answers on your highest-volume contacts, revenue recovered from abandoned carts, consistent returns handling, and peak seasons without over-hiring.
What we need from you
Access to your e-commerce platform and order-management system
Returns, exchange and refund policy — including the exceptions
Product catalogue, sizing guides and FAQs
Helpdesk access and routing rules
Tone of voice and escalation contacts
What you can measure
Contacts resolved without a person, by reason
Order-status contacts handled
Returns and exchanges processed within policy
Abandoned carts recovered
Response time by channel
Escalations to agents, and why
Reported through TIOS. Tribe measures results on your own data rather than promising numbers up front.
Responsible autonomy
The agent executes. Your people decide.
The agent handles the repeatable, high-volume work; your people own the decisions that matter. Human-in-the-loop escalation, full audit trails and security by default — built by CodingKey and proven in Tribe's own live operations before it reaches you. See our security & compliance.
Delivery choice
Human. AI. Or both — your call.
Run it as an AI agent, keep it fully human, or blend the two — you choose the mix, and change it as your confidence grows.
Available as
People and AI together — your call. Agents handle the volume, your specialists own the moments that matter. Start where you like, and shift the mix as your confidence grows.
Not every operation should start autonomous. Most clients begin with a trained human team and move work to AI as confidence builds. If you want the human-delivered version of this vertical — scope, staffing and how the engagement runs — start there.
In e-commerce customer service, AI agents answer order-status questions, process returns and exchanges within policy, answer product and sizing questions, recover abandoned carts and triage complaints across chat, email, social and phone. Tribe's Retail & E-commerce AI does this 24/7 and hands anything outside policy to a trained agent with the full context.
What should I look for in an AI agent for e-commerce support?
Look for four things: it must act in your systems (issue a label, create an exchange), not just answer questions; it must follow your policy exactly and escalate exceptions; it must hand off to real people with context; and it must report what it resolved. Retail & E-commerce AI is built on those four, with Tribe's human agents behind it.
Can it process returns?
Yes — within the rules you set. Retail & E-commerce AI checks eligibility, issues labels and creates exchanges; anything outside policy goes to a person.
Which channels does it cover?
Chat, email, social messaging, SMS and phone, with one consistent answer across all of them and the full history available to your team.
Can it handle peak-season volume?
Yes. Retail & E-commerce AI scales with demand around the clock during holidays and sales events, and Tribe's trained agents are ready for the complex cases — so you don't have to over-hire for a few weeks a year.
Does it work with our e-commerce platform?
Yes. It connects to your e-commerce platform, order-management system, helpdesk and carriers so it can look up orders and act on them, not just talk about them.
Will Retail & E-commerce AI replace support agents?
No. Retail & E-commerce AI takes the repetitive, high-volume work so support agents can spend their time on complex cases, VIP customers and the conversations that build loyalty. Anything complex, sensitive or outside your rules goes to a person with the full context — and you decide where that line sits.
Is Retail & E-commerce AI secure?
Yes. Retail & E-commerce AI runs inside Tribe's security programme — PCI DSS compliant, ISO/IEC 27001 certified, SOC 2 Type II audited — with role-based access, encryption and a full audit trail of every action the agent and its human team take. Documentation is available under NDA; see the Security & compliance page.
How much does Retail & E-commerce AI cost?
Tribe does not publish a price list for Retail & E-commerce AI. Each deployment is quoted after a short scoping call, based on your volume, the channels you want covered and the systems it has to connect to — and the quote is all-inclusive. The pricing models are explained on the How pricing works page.
Put this agent to work.
Tell us the workflow. We'll deploy an agent that runs it — with your people in control.